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John Smythe - Find Your Coffee Ice Cream

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John Smythe works at Amazon as part of their Amazon Insights program, which focuses on delivering insights to Amazon vendors that improve their customer experiences. Prior to that, John worked at Tate & Lyle, where he helped co-author three patents involving taste perception, and prior to that he was with Herbalife where he helped build and globalize a full service sensory program functioning in 18 countries. John specializes in automating and visualizing complex analyses for non-practitioners and has a passion for food, data, travel, and wine.


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